A worked example of what a Serre-generated business case looks like end to end. Real product output, fictional buyer.
Annual value identified (P50)
Across three primary value drivers in the field service organisation. P10–P90 confidence range published below; every line item ties to an editable assumption.
ROI
Payback
Executive narrative
Northwind's field service organisation runs 320 technicians across the Midwest and Northeast, dispatching against an aging install base. Internal benchmarks place first-time fix rate at 68% — eleven points below industry median for connected equipment manufacturers.
The 2026 strategic plan calls for a 30% increase in service attach rate without growing headcount. Today's dispatch and parts workflow makes that target unreachable: every additional service order absorbs ~4.2 hours of admin time per technician before they touch the asset.
A modernised field service workflow recovers that admin time, improves first-time fix, and creates the operational headroom to hit the 30% target on the existing technician base. The CFO's return threshold is a payback under twelve months and a 3-year ROI above 200%; this case clears both with margin.
Value drivers
Every driver shows the formula, the inputs, the annual value, and a confidence rating. Click any input to change the assumption and the case recomputes live in the product.
Confidence range
Every variable carries a confidence band. Serre runs ten thousand Monte Carlo simulations to give the CFO a defensible range instead of a single cherry-picked number.
Buyer Q&A
Serre generates a Q&A pack from the case and the buyer brief so the champion walks into the finance review knowing exactly which objections to expect.
Three free cases. No credit card. Bring the prospect, Serre brings the math.