Strategic Framework
The connective layer of causal chains between what your business offers and how buyers actually realize benefit.
Now showing: Legal-tech
From contract workflow to faster, more consistent review.
Illustrative model · Contract lifecycle and review platform
Click any node to explore its connections
01 — Layer One
A contract platform brings requests, clause review, approvals, and obligations into a shared workflow. Its value depends on what happens differently in the buyer's team.
Discrete, directly usable capabilities a user can interact with or invoke.
Contract lifecycle and review platform
02 — Layers Two + Three
A review feature becomes a value claim only when you can explain whose work changes, under what conditions, and how you will measure it.
Select a claim to explore its conditions
03 — Layer Four
Mechanics answer the “how.” They are the specific causal paths through which a solution produces its claimed outcome — making the model falsifiable and defensible.
Solution
Clause extraction and playbook comparison
Impacts Claim
Reduce hands-on effort on eligible contract reviews
The platform prepares a review queue and identifies departures for a qualified reviewer. It supports, rather than replaces, the reviewer's judgment.
Solution
Structured intake and approval routing
Impacts Claim
Reduce avoidable approval handoffs
Routing can reduce internal waiting and rework. It does not establish that external negotiations or total contract cycle time will improve by the same amount.
Solution
Obligation tracking
Impacts Claim
Improve visibility into upcoming obligations
Visibility supports follow-through; it is not a guarantee of compliance or avoidance of contractual loss.
04 — Layer Five
Drivers quantify claims. They translate assertions into arithmetic — each driver has inputs, a formula, and an output metric that lets the buyer test a measurable outcome in their own context.
Claim being quantified
Reduce hands-on effort on eligible contract reviews
Estimate review capacity released
Contracts reviewed per year
1,200
Hands-on minutes saved per eligible review
30
Share using the workflow and eligible for this saving
70%
1,200 × 30 min × 70% ÷ 60
This is capacity, not automatic payroll savings. Measure hands-on time separately from elapsed cycle time.
Example inputs — replace with buyer data. This estimates the selected benefit, not total ROI.
05 — Layer Six
Evidence is what separates a value model from marketing copy. Every claim, driver formula, and input assumption must be traceable to proof.
Examples of evidence to collect
Claim Evidence
→ validates Review-effort claim
Before/after hands-on review times for comparable agreement types
Pilot records showing adoption, exception rates, and quality checks
Driver Evidence
→ validates Hours-released calculation
Reviewed calculation with non-overlapping workflow steps
Sensitivity analysis across contract complexity and adoption
Input Evidence
→ validates Contract volume, time saving, and eligible share
Buyer intake and contract-volume exports
Sampled reviewer time records and eligible-workflow usage logs
The complete picture
When all six layers are connected and evidenced, the business can make claims with precision, defend them under scrutiny, and review them when new evidence arrives. Connect the legal-tech feature story to the work buyers actually perform: review capacity, clearer handoffs, and visible obligations — with explicit conditions and proof.
Sign upFor the market
A coherent story of how solutions create and deliver value — not just features, but outcomes.
For buyers
A verifiable chain from "what you buy" to "what you gain" — with conditions and evidence to trust it.
For the business
A diagnostic tool: which claims are under-evidenced, which conditions are risks, where to invest next.